![]() In March 2022, Insomniac signed a deal with 3-D content studio Unity to host a rotation of music events in the metaverse. In February 2021, Insomniac announced a number of new brands, including Lost in Dreams-a record label and upcoming festival that will focus upon future bass and melodic dubstep, and a bass music event at The Vanguard known as Abduction, scheduled for April. ![]() It was one of its first in-person concerts in the midst of the pandemic, conducted with safety protocols such as distribution of personal protective equipment to all attendees. In October 2020, Insomniac hosted Boo-a two-night Halloween festival at Lot 54 at The Vanguard in Orlando. ![]() In late-2020, Insomniac began a residency of drive-in "Park 'N Rave" concerts at the NOS Events Center in San Bernardino, and announced a "drive-through audiovisual experience" event known as the "Electric Mile" at Santa Anita Park-featuring installations separated into "worlds" inspired by its main festival brands. In response to the COVID-19 pandemic (which resulted in the postponement of all of its in-person festivals), Insomniac began to stream a rotation of sets from previous editions of its festivals on its YouTube and Twitch channels under the "Insomniac Rewind" banner, and live "virtual" festivals. In June 2019, Insomniac acquired a controlling stake in Soundslinger, LLC, the organizer of the Okeechobee Music & Arts Festival, which returned from a one-year hiatus in 2020. In May 2019, Insomniac partnered with Dash Radio as its flagship station. In the summer of 2018, Insomniac Radio launched on SiriusXM. Electric Area was later replaced by Diplo's Revolution in 2018. In August 2015, Rotella announced his new radio show, Night Owl Radio, on SiriusXM's Electric Area. While specifics of the deal were not revealed, Rotella emphasized the deal was not an acquisition. In June 2013, Insomniac announced a number of partnerships, including one with Dick Clark Productions to produce a dance music awards show, and a "creative partnership" with Live Nation that would give Insomniac access to Live Nation's resources, while leaving them creative control over their events. Insomniac has been described as placing a larger emphasis on fan experiences over profits and ticket sales, with Rotella having argued that music festivals did not require "big acts who sell out arenas" (going as far as to praising Burning Man for being an "event by the people for the people" where "the organizers just provide an open space" and "people go all out"). In 2018, Insomniac took its A&R and distribution operations in-house as Insomniac Music Group. In 2014, it introduced a co-branded EDM record label known as Insomniac Records, initially in partnership with Interscope Geffen A&M. In 2013, Insomniac entered into a creative partnership with Live Nation. Insomniac is also involved in the operation of three Los Angeles nightclubs- Create (in partnership with SBE, built on the site of the former Vanguard Hollywood), Exchange L.A., and the underground warehouse Factory 93, located at 1756 Naud Street. The company also owns a stake in the Okeechobee Music & Arts Festival, Founded by Pasquale Rotella, it is best known as the organizer of the electronic music festival Electric Daisy Carnival (EDC).Īlongside EDC, Insomniac runs the electronic music events Beyond Wonderland and Nocturnal Wonderland, as well as drum and bass and dubstep-oriented events under the brand Bassrush, hardstyle events under the brand Basscon, and trance events under the brand Dreamstate. Insomniac is an American electronic music event promoter and music distributor. ![]() Nitti Gritti and Dr.Insomniac Records, Insomniac Radio, Bassrush, Basscon, Dreamstate, Hard (music festival), Audiotistic Music Festival, Factory 93 Genre Night Owl Radio Contains tracks Night Owl Radio 269 ft. Insomniac Records on Spotify: /InsomniacSelectsįollow Facebook: /insomniacevents Subscribe to Night Owl Radio on iTunes here: Get involved on Twitter and use the hashtag #NightOwlRadio. With special guest mixes, exclusive info on competitions, and lots of interaction with YOU, the Headliners, this show is your direct link into the world of Insomniac. Direct from the Insomniac HQ in Los Angeles, Night Owl Radio is a weekly show presented by the Night Owl himself, Pasquale Rotella. ![]()
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